WIC provides a monthly prescription of nutritious foods – aligned with the Dietary Guidelines for Americans – that supplement the nutritional needs of participants and supports optimal nutrition during critical periods of growth and development-pregnancy, infancy and early childhood. WIC also provides nutrition education that is specific to participant needs and promotes healthy eating habits for life.
The year a final rule revising the WIC food packages to reduce the prevalence of inadequate and excessive nutrient intakes in participants was published.
The year USDA developed the Loving Support Award of Excellence to motivate local agencies to strengthen their breastfeeding promotion and support efforts.
Read NWA's recommendations for the WIC food packages.
Don't let Congress pick WIC foods!
This study investigated dietary intake and obesity prevalence changes in WIC children after the implementation of the revised WIC food packages in 2009. Results showed increases in WIC mothers’ breastfeeding initiation and in the consumption of fruits, vegetables, whole grains, and low-fat/non-fat milk by young children. Weight for length and body mass index also decreased in young children.
The authors analyzed the impact of the new WIC food packages on WIC participants’ consumption of fruits, vegetables, whole grains, and low-fat milk. Changes in the WIC food packages produced the following results: Consumption of whole grains improved by 17.3 percentage points, from baseline; and consumption of whole milk decreased 60% to 63%, for caregivers and children, respectively. In addition, though small, there was a significant increase in the consumption of fruits and vegetables.