National WIC Association

Dannon

Dannon

http://www.dannon.com

Dannon is committed to bringing health through food to as many people as possible.

And every day we work to help further improve the American diet by offering more nutrient dense foods and making them more widely available.

Dannon is committed to bringing health through food to as many people as possible.

And every day we work to help further improve the American diet by offering more nutrient dense foods and making them more widely available.

Dannon believes that yogurt, as a nutrient rich food, is always a good value. We are committed to creating affordable, delicious and healthy products for all our consumers to enjoy. As part of this commitment, Dannon supports nutrition education programs to help kids and their parents make the best choices when it comes to meals and snacks.

We believe strength comes from partnership, and together we can go further. Our commitments to the Center for Nutrition Policy & Promotion, Partnership for a Healthier America, the Children’s Food and Beverage Advertising Initiative and the Alliance for Healthier Generation are examples of our active and continued work to help improve the state of the American diet.

Partnering with the National WIC Association is another way we can help further accomplish the goal of making nutrient dense foods like yogurt more widely available and affordable.

The addition of yogurt to the WIC food packages, which began on April 1, 2015, brings delicious and nutritious choices to millions of pregnant women, breastfeeding mothers and young children at critical life stages.

Yogurt is especially well suited for the WIC audience as:

  • Yogurt can often contain 3 out of the 4 nutrients of concern: calcium, vitamin D and potassium
  • Yogurt pairs well with other nutrient dense foods, including fruits, vegetables and whole grains
  • Live cultures in yogurt may aid in lactose digestion in individuals who have difficulty digesting lactose

We offer a variety of WIC eligible products to meet WIC participant needs and preferences, which can be found at http://www.dannon.com/category/our-products/.

We also have resources for WIC professionals to help them educate WIC participants on the many benefits of yogurt and healthy eating. And we offer tips and recipes to WIC participants so they can achieve a balanced diet and healthy lifestyle.

Go to http://www.dannon.com/wic-partnership/.

Company contact:
Philippe Caradec
VP Corporate Affairs
dannon@casupport.com