National WIC Association


All content tagged with the term "breastfeeding".

  • ACA Basics for the WIC Community

    December 6, 2013 - News & Blog
    See Q&A from our recent Affordable Care Act webinar.

  • WIC participation and breastfeeding among white and black mothers: data from Mississippi

    December 1, 2013 - Bibliography
    This study investigated the association between WIC participation and breastfeeding behaviors among white and black women in Mississippi. Analyses of data from the 2004–2008 Mississippi Pregnancy Risk Assessment Monitoring System revealed that 52.2 % of white women and 82.1 % of black women participated in WIC. A total of 60.4 % of white women and 39.7 % of black women initiated breastfeeding, and 26.5 % and 21.9 %, respectively, were breastfeeding at 10 weeks postpartum. WIC participation was negatively associated with breastfeeding initiation among whites, but not blacks. 

  • Social and institutional factors that affect breastfeeding duration among WIC participants in Los Angeles County, California

    December 1, 2012 - Bibliography
    The authors investigated the impact of in-hospital breastfeeding, receipt of a formula discharge pack, and maternal return to work on the long-term breastfeeding outcomes of 4,725 WIC participants in Los Angeles County, California. It was found that mothers who exclusively breastfed in the hospital were 8 times as likely to reach the American Academy of Pediatrics recommendation of breastfeeding for 12 months or longer, than mothers who did not breastfeed in the hospital.

  • Long-term breastfeeding support: failing mothers in need

    December 1, 2012 - Bibliography
    This study analyzed mothers’ reports of breastfeeding care experiences from pregnancy through infancy. The results showed that mothers often felt that the education and support they received was cursory and inadequate. Some mothers received misinformation or encountered practitioners who were hostile or indifferent to breastfeeding. Mothers were not often given referrals to available resources, even after reporting breastfeeding challenges.

  • Maternal request for in-hospital supplementation of healthy breastfed infants among low-income women

    November 1, 2012 - Bibliography
    This study aimed to understand factors associated with a mother’s decision to ask for infant formula in the hospital. Mothers reported the following: inadequate preparation for newborn care, lack of breastfeeding preparation, and the perception that giving their infant a formula would overcome the obstacles to breastfeeding.

  • Maternal mental health and infant dietary patterns in a statewide sample of Maryland WIC participants

    November 1, 2012 - Bibliography
    This study looked at the relationship between maternal health and infant dietary patterns in WIC participants in Maryland. Data from 689 mother–infant pairs revealed the following: A total of 36.5% of mothers reported introducing solids to their infants early (<4 months of age), and 40% reported adding cereal to their infant’s bottle. Overall, results demonstrated that maternal mental health symptoms were associated with poorer infant-feeding practices and higher infant dietary intake during the first 6 months.

  • Exploring the concept of positive deviance related to breastfeeding initiation in black and white WIC-enrolled first-time mothers

    November 1, 2012 - Bibliography
    This study explored the characteristics of positive deviants for breastfeeding among WIC-enrolled first-time mothers in Louisiana. Researchers found that breastfeeding in the hospital after delivery and having received help with how to breastfeed in the hospital were significantly associated with breastfeeding initiation in white and black mothers. They also found that the black positive deviants were more likely to have initiated breastfeeding if their baby was low birth weight.

  • Sources of education about breastfeeding and breast pump use: what effect do they have on breastfeeding duration? An analysis of the Infant-Feeding Practices Survey II

    October 1, 2012 - Bibliography
    This study examined the association between breastfeeding duration and sources of education about breastfeeding and breast pumps. Results showed that breastfeeding and breast pump education were significantly associated with breastfeeding duration. Although health care providers such as physicians and nurses have regular contact with women, there was a negative statistically significant association between breastfeeding and breast pump education from health care providers and longer breastfeeding duration. This finding likely reflected the time and resource limitations of clinical practice. It mightalso indicate a need for more consistent training for health care providers who offer breastfeeding and breast pump education. 

  • Breastfeeding social marketing: lessons learned from USDA’s “Loving Support” campaign

    October 1, 2012 - Bibliography
    This article explored some of the successes and applications of the USDA’s ongoing campaign, “Loving Support Makes Breastfeeding Work,” with respect to breastfeeding promotion and support. Based on social marketing principles to increase breastfeeding initiation and duration rates among WIC participants, WIC breastfeeding initiation and duration rates have improved significantly since initiation of the campaign in 1997. The author concluded that it is important to create social marketing campaigns that target societal forces that affect a woman’s decision and capability to breastfeed. These include family and friends, health care providers, employers, formula industry, and legislators.

  • Food package assignments and breastfeeding initiation before and after a change in the Special Supplemental Nutrition Program for Women, Infants, and Children

    September 1, 2012 - Bibliography
    The purpose of this study was to measure changes in WIC food package assignments, WIC infant formula amounts, and breastfeeding initiation after the implementation of the revised WIC food packages. Results revealed that the percentage of mothers who received the partial breastfeeding package fell from 24.7% to 13.8%; the percentage of mothers who received the full breastfeeding package rose from 9.8% to 17.1%; and the percentage of mothers who received the full formula package rose from 20.5% to 28.5%.